Our mission is twofold — build the premier network of residential water treatment companies in the US and help water entrepreneurs achieve their goals.
And, our vision is to be the 1st choice of every American family that desires clean and safe water in their home.
An in-house Accounting/Finance team to take certain things off your plate that may be a drain to your time (e.g., payroll).
Acquisitions
We provide the capital and transaction experience to help you acquire local competitors and roll up under your brand.
Marketing and Sales
Assistance in managing and optimizing spend to drive increases in leads and awareness.
Technician Hiring
Resources to hire more effectively, including career websites and fully dedicated talent acquisition specialists.
Technology
Proven technologies to make your life easier and further elevate your brand.
Trucks and Equipment
Capital to purchase trucks and other equipment to help you grow.
Accounting and Finance
An in-house Accounting/Finance team to take certain things off your plate that may be a drain to your time (e.g., payroll).
Acquisitions
We provide the capital and transaction experience to help you acquire local competitors and roll up under your brand.
Marketing and Sales
Assistance in managing and optimizing spend to drive increases in leads and awareness.
Technician Hiring
Resources to hire more effectively, including career websites and fully dedicated talent acquisition specialists.
Technology
Proven technologies to make your life easier and further elevate your brand.
Trucks and Equipment
Capital to purchase trucks and other equipment to help you grow.
Our Management Team
Keith Caldwell
Chief Executive Officer
Chris Byrne
VP, Partnership Development
Grace Kenney
Chief of Staff / VP, People
Sarah Longstreet
VP, Marketing
Sara Cook
Controller
Peter Corbett
Partnership Development Associate
Serena Iacobucci
Payroll & Benefits Manager
Marcello Mosca
Accounting Manager
Dakota Santos
Operations Manager
Torey Tokarski
VP, Integrations
David Trompke
VP, Operations
Leanne Watson
Head of Talent Acquisition for Tech Hiring
Raffi Yessayan
VP, Accounting & Finance
Kiley Sheehan
Accounting Manager
Cameron Mercier
Staff Accountant
Our Board Members
Bryan Pinciaro
Founder and CEO
Youngstown Twin Labs
Dar Watts
President
SEAS Capital Partners
Jon Clark
Former Senior Vice President
Danaher Corp.
Justin Ishbia
Founding Partner
Shore Capital
Mike Munter
Chief Executive Officer
Symphony Care Network
Richard Boos
Partner
Shore Capital
Tim Russell
Chief Operating Officer
TurnPoint Services
Tom Smithburg
Principal
Shore Capital
Backed by Shore Capital, a founder-friendly group of entrepreneurs, and a world-class Board of Directors, including a former WQA President and current or former CEOs, COOs, and CMOs at hundred-million and billion-dollar brands.
