Helping water treatment entrepreneurs continue to deliver quality water solutions to their customer, while simultaneously planning for their future

Our mission is twofold — build the premier network of residential water treatment companies in the US and help water entrepreneurs achieve their goals.

And, our vision is to be the 1st choice of every American family that desires clean and safe water in their home.

Our Values

An in-house Accounting/Finance team to take certain things off your plate that may be a drain to your time (e.g., payroll).

We provide the capital and transaction experience to help you acquire local competitors and roll up under your brand.

Assistance in managing and optimizing spend to drive increases in leads and awareness.

Resources to hire more effectively, including career websites and fully dedicated talent acquisition specialists.

Proven technologies to make your life easier and further elevate your brand.

Capital to purchase trucks and other equipment to help you grow.

An in-house Accounting/Finance team to take certain things off your plate that may be a drain to your time (e.g., payroll).

We provide the capital and transaction experience to help you acquire local competitors and roll up under your brand.

Assistance in managing and optimizing spend to drive increases in leads and awareness.

Resources to hire more effectively, including career websites and fully dedicated talent acquisition specialists.

Proven technologies to make your life easier and further elevate your brand.

Capital to purchase trucks and other equipment to help you grow.

Our Management Team

Keith Caldwell

Chief Executive Officer

Chris Byrne

VP, Partnership Development

Serena Iacobucci

Payroll & Benefits Manager

Torey Tokarski

VP, Integrations

David Trompke

CXO (Chief of Staff)

Leanne Watson

Head of Talent Acquisition for Tech Hiring

Raffi Yessayan

Director of Accounting & Finance

Our Board Members

Bryan Pinciaro

Founder and CEO
Youngstown Twin Labs

Dar Watts

President
SEAS Capital Partners

Jon Clark

Former Senior Vice President
Danaher Corp.

Justin Ishbia

Founding Partner
Shore Capital

Mike Munter

Chief Executive Officer
Symphony Care Network

Richard Boos

Partner
Shore Capital

Tim Russell

Chief Operating Officer
TurnPoint Services

Tom Smithburg

Principal
Shore Capital

Backed by Shore Capital, a founder-friendly group of entrepreneurs, and a world-class Board of Directors, including a former WQA President and current or former CEOs, COOs, and CMOs at hundred-million and billion-dollar brands.

MORE ON SHORE CAPITAL

  • Founder-Friendly Approach - Inc. Magazine: Top 50 Founder-Friendly Private Equity Firms
  • Small Company Focus — Billion-dollar resources ($2.5B under management) to companies <$10M revenue
  • Track Record of Success — 500+ small company partnerships, with results in top 1% of all PE groups
No items found.
Recent Press

In the News

No items found.